Customer Experience, News, Technology
Back to news and events JD Outdoors Group partners with Tryzens to accelerate omnichannel transformation  read Tryzens, the global branded commerce agency, has partnered with JD Outdoors Group, part of the JD Sports Group, one of the world’s leading sports fashion and...
Customer Experience, Data & Insights
Back to news and events The data governance strategy for retail  read Retailers often claim they’re data-driven, yet most are quietly fighting fires caused by weak data foundations. Duplicated customer records, mismatched product attributes across systems,...
Customer Experience, Data & Insights
Back to news and events Customer data platforms: a comparison  read A customer data platform (CDP) collects customer data from multiple sources to create a unified customer profile. It centralizes information from websites, mobile apps, CRM systems, and point-of-sale...
Customer Experience, Data & Insights
Back to news and events Using AI to enhance experimentation in digital commerce  read AI is not a tool for the future; it’s a tool for now. In a short space of time, AI has become a vital part of the CRO toolkit, with teams adopting that mindset. That said, AI isn’t...
Customer Experience, Data & Insights, Technology
Back to news and events The practical uses of AI in retail  read AI dominates conversations in retail right now. From headlines predicting mass automation to promises of limitless personalization, it’s easy to see why expectations are high. Generative AI alone is...
Customer Experience, Industry Trends, Technology
Back to news and events Agentic commerce: what it is and where it’s going  read You’re browsing for a new TV on your phone during your commute. The specs look good and the price seems fair. But when it comes time to hit buy, you close the tab and wait until you’re...