Customer Experience, Data & Insights
Back to news and events How to conduct customer research that drives business growth  read By Leanne Franks, Head of CX at Tryzens Global For retailers, understanding their customer isn’t just an advantage; it’s a necessity. Understanding your customer means going...
Customer Experience, Data & Insights
Back to news and events How to align product strategy with your overall business strategy Host | Kate Maszluch, SVP Marketing at Tryzens Global   Guest | Mitul Lakhani, Product Lead at John Lewis Selecting the right product at the right time is a critical decision...
Customer Experience, Data & Insights
Back to news and events Using paid media to fuel conversion rate optimization  read By Aimée Hart, Head of Experience Design at Tryzens Global & George Miller, Growth Consultant, Paid Media & CRO at Juno When we talk about improving conversion rates, the...
Customer Experience, Data & Insights
Back to news and events Why loyalty programs are key to growing customer lifetime value in 2025 Host | Kate Maszluch, SVP Marketing at Tryzens Global   Guest | Leanne Franks, Head of Customer Experience at Tryzens Global Peak season has ended, and many brands saw an...
Customer Experience, Data & Insights
Back to news and events The Loyalty Program Playbook  read Download the Loyalty Program Playbook Learn how to grow customer retention and engagement with the Loyalty Program Playbook, designed in partnership with Shopify. Packed with data-driven insights and...
Customer Experience, Data & Insights, News, Technology
Back to news and events Orlebar Brown’s digital transformation showcase Listen to Jamie De Cesare, Chief Technology Officer at Orlebar Brown, share his insights on their journey to elevate the brand’s onmichannel experience. Customer expectations can...