News & Events

ChatGPT and UX audits: the current limits of generative AI
ChatGPT and UX audits: the current limits of generative AIBy Merlyn Meredith | Senior UI/UX Designer With brands and retailers weathering through an uncertain economic climate, they’re reshuffling their priorities to help navigate turbulent waters. In calmer...

Unlocking business success: the 10 key PIM features that empower digital leaders
Unlocking business success: the 10 key PIM features that empower digital leadersBy Radcliffe Cole, SVP Consulting Solutions (The second of a three-part story that explores the key features of PIM for digital leaders. The first article outlines the transformative...

Unlocking business success: the pivotal role of PIM in digital commerce
Unlocking business success: the pivotal role of PIM in digital commerceBy Radcliffe Cole, SVP Consulting Solutions (The first of a three-part story that explores the transformative potential of PIM solutions. The second article outlines the key features of PIM that...

Sweaty Betty Composable Launch Case Study
Video Case Study: Sweaty Betty Go Composable We sat down with Alex Dinsdale, Head of Digital Product at Sweaty Betty to get the inside track on their decision-making process to move to Composable Storefront. Tryzens worked with Sweaty Betty to help them launch...

Orveon and Tryzens establish new “foundations” and create connected customer experiences
Tryzens and Orveon establish new "foundations" and created connected customer experiences Orveon, a global beauty powerhouse that represents many of the leading prestige brands, has joined forces with international digital commerce specialists and consultants Tryzens...

R.M.Williams Crafts a Bespoke Experience with Tryzens
R.M.Williams Transforms Their Online Experience with TryzensR.M.Williams take customer experience seriously. For the last 90 years, they have been hand crafting their bespoke products and it was no different when it came to their online experience. In its nine decades...

Tryzens Crafts Timely Solution for Christopher Ward to Capture Customer Demand
Tryzens Crafts Timely Solution for Christopher Ward to Capture CustomersNew Bel Canto watch is a runaway success needing support from Tryzens to manage personal commissions. After a sell-out initial release of the acclaimed new Blue LE Bel Canto watch in less than 8...

Four Steps to Take Before Google Optimize is Decommissioned
Four Steps to Take Before Google Optimize is DecommissionedWith its native integration with Google analytics and the wider Google marketing platform, Google Optimize is undoubtedly one of the best free tools for CRO/marketers. Recently, news came out that both...

Sweaty Betty Launches Composable Commerce Headless Storefront in the US Market
Sweaty Betty launches Composable Commerce Headless Storefront in the US marketFounded in 1998, Sweaty Betty is a global women’s activewear brand that has been on a mission to empower women through fitness and beyond. In an increasingly competitive global activewear...

Top 7 Tips to Ensure ROI for Digital Commerce in 2023
Top 7 Tips to Ensure ROI for Digital Commerce in 2023The global economy has had a huge impact on digital commerce. As the first peak period post lockdowns, and at a time of global economic instability and rising inflation, consumers were expected to cut back on...