News & Events
5 areas to embed generative AI into your digital commerce strategy
5 areas to embed generative AI into your digital commerce strategyBy Zhivko Rusev, SVP Salesforce at Tryzens Generative AI has become a trend in the public conversation since November 2022, following OpenAI’s largest technological breakthrough – ChatGPT. AI has become...
The current state of B2B commerce
The current state of B2B commerceThe force of the digital revolution is upending the business landscape. Technologies are reshaping shopping experiences and elevating customer expectations. The B2C space has been driving much of the innovation, breaking down...
The digital commerce landscape: our go-to guide for platform comparison
The digital commerce landscape: our go-to guide for platform comparisonDeciding which ecommerce platform best suits your business can feel like an overwhelming process. Each platform has its own unique set of capabilities and complexities that are continuously...
Top 7 Tips to Ensure ROI for Digital Commerce in 2023
Top 7 Tips to Ensure ROI for Digital Commerce in 2023The global economy has had a huge impact on digital commerce. As the first peak period post lockdowns, and at a time of global economic instability and rising inflation, consumers were expected to cut back on...
Spotlight: Launching digital flagships, exploring NFTs and connecting channels with OMS
Spotlight: Launching digital flagships, exploring NFTs and connecting channels with OMS With Cyber Week behind us and the New Year ahead, many brands and retailers are now shifting their focus to how they can grow sales in tough economic climates. With the...
Spotlight: Building a Sustainable Future
Spotlight Building a Sustainable Future Customers increasingly demand that the brands they shop with address wider sustainability and climate concerns, and are showing that desire with their wallets. According to Tryzens research, 84% of consumers expect the brands...
Part 1: The path to headless on Salesforce Commerce Cloud (SFCC)
Part 1: The path to headless on Salesforce Commerce Cloud (SFCC)As Headless Commerce gains momentum, we will outline everything you need to know when it comes to Headless and the Salesforce Commerce Cloud (SFCC) platform. We’ll explore this in two parts, first, the...
Spotlight: Building the Future From Sustainable Materials
Spotlight Building the Future From Sustainable MaterialsAs customers become more conscious about their impact, they are calling for retailers and brands to offer sustainable options to tread a little lighter, especially when it comes to the materials that are used. ...
Future of Commerce: Adore Beauty
Future of Commerce: Adore BeautyIt’s undeniable that consumer habits will be shaped by the closure of stores and non-essential services, our live panel series will give insight and practical tips on how to run an effective digital offering and meet expectations. In...
Future of Commerce: Appliances Online
Future of Commerce: Appliances OnlineIt’s undeniable that consumer habits will be shaped by the closure of stores and non-essential services, our live panel series will give insight and practical tips on how to run an effective digital offering and meet expectations....