News & Events

ChatGPT and UX audits: the current limits of generative AI
ChatGPT and UX audits: the current limits of generative AIBy Merlyn Meredith | Senior UI/UX Designer With brands and retailers weathering through an uncertain economic climate, they’re reshuffling their priorities to help navigate turbulent waters. In calmer...

Unlocking business success: the 10 key PIM features that empower digital leaders
Unlocking business success: the 10 key PIM features that empower digital leadersBy Radcliffe Cole, SVP Consulting Solutions (The second of a three-part story that explores the key features of PIM for digital leaders. The first article outlines the transformative...

Unlocking business success: the pivotal role of PIM in digital commerce
Unlocking business success: the pivotal role of PIM in digital commerceBy Radcliffe Cole, SVP Consulting Solutions (The first of a three-part story that explores the transformative potential of PIM solutions. The second article outlines the key features of PIM that...

Expert tips for a successful peak season strategy
Expert tips for a successful peak season strategyIt’s the WrestleMania of retail; the main event of industry. The barometer of a brand’s yearly success heavily depends on fourth quarter performance. There's an avalanche of data that pinpoints the importance of the...

6 key CX tips for a successful peak season
6 key CX tips for a successful peak seasonBy Aimee Hart, Principal CX Consultant Delivering a seamless customer experience (CX) has become a fundamental pillar of retail success, with many retailer’s annual performance hinging on the outcome of the highly competitive...

Going global while keeping it local: the benefits of digital commerce localisation to your key foreign markets
Going global while keeping it local: How to bring the benefits of localisation to your key foreign marketsHave you ever noticed that the McDonald’s menu in the UK differs wildly to the one served up in China? You can’t take a bite into a fiery Sichuan double chicken...

The Tryzens Leaders Summit discusses the new era of customer retention and loyalty
Video: The Tryzens Leaders Summit The current retail landscape has ushered in a new era of customer retention and loyalty. In an environment punctuated by steep costs of acquisition and challenging budget constraints, businesses are having to do more with less. Those...

5 areas to embed generative AI into your digital commerce strategy
5 areas to embed generative AI into your digital commerce strategyBy Zhivko Rusev, SVP Salesforce at Tryzens Generative AI has become a trend in the public conversation since November 2022, following OpenAI’s largest technological breakthrough – ChatGPT. AI has become...

The requirements for B2B digital commerce & Tryzens CX enhancements
The requirements for B2B digital commerce & Tryzens CX enhancementsDigital commerce is on the march across the business-to-business landscape. From wine producers to fast moving consumer goods companies, expanding online is helping to improve engagement with...

Tryzens partners with WestBridge to accelerate growth
Tryzens partners with WestBridge to drive global growth International digital commerce agency Tryzens has completed a management buyout with support from private equity firm WestBridge. The MBO, led by chief executive Andy Burton, marks the exit of...