An introduction to the board & key management team at Tryzens

Andy Burton

Andy Burton

Chief Executive Officer

As CEO Andy has a 20-year background in running software, cloud and hosting technology companies. Andy sits on the Salesforce Commerce Cloud Partner Advisory Board and is a non-executive Director of enterprise hybrid cloud ISV, Zynstra. Prior to joining Tryzens, Andy was CEO at Fasthosts, Centennial Software, Content Technologies and SMC.

Geoff Unwin

Geoff Unwin

Non Executive Chairman

Geoff spent most of his career in the IT services industry retiring in 2002 as CEO of Cap Gemini. He has since chaired more than a dozen companies ranging from FTSE 100, publicly quoted, private equity backed to venture capital, mainly in the technology sector. He brings considerable experience to Tryzens where he has been non-exec Chairman since 2014.

Tony Robison

Tony Robison

Non Executive Investor

Tony Robison is a Partner at venture capital firm Scottish Equity Partners and focuses on portfolio management and deal support. He has over 20 years’ experience, at board level, of financial and commercial roles across high growth technology companies including Rhetorical Group plc, Vis Entertainment and MTEM ltd.

Tom Fischer

Tom Fischer

Sales Director

Tom has over 25 years of experience in the retail technology sector, working with start-ups and major corporates alike. His previous roles include CEO of fashion ERP specialist Prologic plc, VP for Northern Europe at Retek (now Oracle Retail), EVP for EMEA at Predictix (acquired by Infor) and Divisional Director for Retail at SAP.

Edd Castledine

Edd Castledine

Chief Financial Officer

Prior to joining Tryzens, Edd was the Finance Director for a multi-site retailer in the telecommunications sector where he was a member of the executive team during a time of rapid growth. He started his finance career at Baker Tilly, followed by Deloitte and Barclays where he worked across the assurance and corporate finance teams.

Dan Fountain

Dan Fountain

Chief Operating Officer

Dan is an experienced leader in the eCommerce sector with responsibility for managing business and development teams to deliver multichannel eCommerce solutions and business process change. With more than 13 years at Marks & Spencer and 9 years at Tryzens, Dan has experience in both client and supplier side roles.

Kaloyan Yordanov

Kaloyan Yordanov

Chief Delivery Officer

Kal is responsible for all technical delivery at Tryzens, running the Salesforce Commerce Cloud, Magento, Hybris and IBM Websphere practices globally. He has 10 years experience, starting his career as a Software Developer and working his way up in Systems Integrator eCommera. He joined Tryzens 5 years ago and has worked with clients such as Jack Wills, Cotton On and Avenue 32.

Chris Lillies

Chris Lillies

Head of Project Management

Chris leads all programmes, projects and business analysis at Tryzens. Chris has 13 years’ management experience in retail operations (Sainsbury’s and IKEA). His 7 years eCommerce project management experience spans clients such as Whistles, Charlotte Olympia and Jack Wills.

Annabel Fay

Annabel Fay

Head of Marketing

Annabel joined Tryzens from a marketing role at bandwidth infrastructure company euNetworks where she was responsible for digital marketing, process and propositions. Prior to this she held a global communications role at facilities management provider Johnson Controls.

Matt Briggs

Matt Briggs

Head of Service and Support

Matt has great experience delivering retail eCommerce services. Prior to Tryzens Matt worked for Tesco as Service Manager for the Grocery Website before setting up a new team to manage the Tesco Direct platform. Matt was recruited to set up Tryzens Managed Service offering and to shape how we deliver Tryzens Expert Services.

Merlyn Meredith

Merlyn Meredith

Head of Design and UI

Merlyn has 17 years of experience in graphic design and user interface development, specialising in branding, responsive UI design & development, accessibility and best practice for online shopping. His eCommerce platform experience covers IBM WebSphere, Salesforce Commerce Cloud and Magento and a multitude of clients such as Dunelm, JD Sports, Timberland and Whistles.