Entries by Tryzens Marketing

Millennials – A generation ready to shop!

By Susanne Sosanya, Marketing Executive at Tryzens It is no secret that standing at the forefront of the mobile first revolution are Millennials, passionate in their love for instant gratification, fluctuating brand loyalty and fickle in choice. So, what is it about this sub category that makes the majority of retailers fight for their attention? […]

It’s now time to kick-start your GDPR compliance initiative

Appoint an internal owner and take a pragmatic risk-based approach Designed to better protect EU citizens’ data and harmonise legislation across Europe, the General Data Protection Regulation (GDPR) brings in a raft of new guidelines and requirements that retailers need to be savvy to.   That said, much is reinforcing the Data Protection Act already in […]

Enterprise platform Magento 2 gets seal of approval

By Paul Green, Business Development Manager at Tryzens When Magento 2 was released, in November 2015, it suffered from the inevitable teething issues faced by many software products when they go through an architectural change and the community of loyal partners and developers had their challenges in filling in the blanks. Since then, Magento has […]

Results driven reviews for optimal performance

By Ben Pilbeam, Retail Consultant at Tryzens Whether you are looking to replatform from an outdated eCommerce solution, wish to create a groundbreaking new design or simply want to improve user experience and conversion – we recommend reviewing your existing site’s strengths and weaknesses first. At Tryzens we are focused on delivering fast results for […]

Poor UK broadband speeds are blocking eCommerce growth, say Tryzens

Britain’s eCommerce industry is battling a disappointing connectivity infrastructure, and it could be holding retailers back For a nation of online shoppers, the UK is letting eCommerce down by not providing the required infrastructure to boost growth and increase developments in the industry. That’s according to Andy Burton, CEO of eCommerce systems integrator Tryzens, who […]

Getting to grips with GDPR – cutting to the chase

Brexit or no Brexit, the General Data Protection Regulation (GDPR) to protect consumers’ personal data for people living in the EU, and to help standardise practices for business operating across the EU, has already been adopted by all Member States and comes in to full force on 25th May 2018. As with any new regulation, […]

Seafolly partners with Tryzens to drive international eCommerce expansion

Tryzens to deliver and optimise international eCommerce sites based on Salesforce® Commerce Cloud Australian premium swimwear and beach lifestyle brand, Seafolly, has selected Tryzens as its eCommerce Delivery Partner. Tryzens will assist Seafolly to harness the rich capabilities of the Salesforce Commerce Cloud platform, ensuring all its brands run seamlessly across multiple geographies, meeting local […]