By Susanne Sosanya, Marketing Executive at Tryzens It is no secret that standing at the forefront of the mobile first revolution are Millennials, passionate in their love for instant gratification, fluctuating brand loyalty and fickle in choice. So, what is it about this sub category that makes the majority of retailers fight for their attention? […]
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Entries by Tryzens Marketing
(as your GDPR compliance is also in their hands!) With GDPR coming into force from a compliance perspective on 25th May 2018, retailers can no longer afford to put off the action to look at their new obligations towards their consumers and employees. That said, we recognise that knowing where to start can be a […]
Outdoor apparel and equipment brand, Macpac, has selected Tryzens as its eCommerce Delivery Partner.
Appoint an internal owner and take a pragmatic risk-based approach Designed to better protect EU citizens’ data and harmonise legislation across Europe, the General Data Protection Regulation (GDPR) brings in a raft of new guidelines and requirements that retailers need to be savvy to. That said, much is reinforcing the Data Protection Act already in […]
eCommerce performance over peak trading periods is one thing, but ensuring sales remain sticky post shipping the products is vital in the drive to reduce returns With Black Friday and Cyber Monday heading towards us, retailers are being urged to make the online shopping experience as real to the consumer as an in-store experience to […]
By Paul Green, Business Development Manager at Tryzens When Magento 2 was released, in November 2015, it suffered from the inevitable teething issues faced by many software products when they go through an architectural change and the community of loyal partners and developers had their challenges in filling in the blanks. Since then, Magento has […]
By Ben Pilbeam, Retail Consultant at Tryzens Whether you are looking to replatform from an outdated eCommerce solution, wish to create a groundbreaking new design or simply want to improve user experience and conversion – we recommend reviewing your existing site’s strengths and weaknesses first. At Tryzens we are focused on delivering fast results for […]
Britain’s eCommerce industry is battling a disappointing connectivity infrastructure, and it could be holding retailers back For a nation of online shoppers, the UK is letting eCommerce down by not providing the required infrastructure to boost growth and increase developments in the industry. That’s according to Andy Burton, CEO of eCommerce systems integrator Tryzens, who […]
Brexit or no Brexit, the General Data Protection Regulation (GDPR) to protect consumers’ personal data for people living in the EU, and to help standardise practices for business operating across the EU, has already been adopted by all Member States and comes in to full force on 25th May 2018. As with any new regulation, […]
Tryzens to deliver and optimise international eCommerce sites based on Salesforce® Commerce Cloud Australian premium swimwear and beach lifestyle brand, Seafolly, has selected Tryzens as its eCommerce Delivery Partner. Tryzens will assist Seafolly to harness the rich capabilities of the Salesforce Commerce Cloud platform, ensuring all its brands run seamlessly across multiple geographies, meeting local […]